Turkey introduces new labelling directory for food products

Turkey’s Food, Agriculture, and Livestock Ministry has prepared a labelling directory that explains the definitions and prohibitions that can be used on food labels, in a bid to minimize deceptive labels that mislead consumers.
According to the directory, the words “real” and “genuine” cannot be used on food labels. It will take at least 30 years to call a product “traditional” after its launch.
While the “homemade” statement cannot be used for any processed foods, any statements like “with a homemade taste” or “with the touch of a mother’s hand” can be used. “Fresh” can only be used for products that are genuinely fresh (Agroberichten Buitenland, 24 August 2017).
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