NVC ‘Night at the Planetarium’ opens eyes on innovation

Augmented Reality, Virtual Reality and Interactivity are rapidly advancing in the packaging world. Consumer behaviour is influenced via smartphone-apps, packaged product design is exploring totally new dimensions and even the remotest packaging equipment can now be supervised with help of VR by the central, highly qualified and 24/7 operational service and maintenance department.
These and other amazing developments in packaging were shared 30 November 2017 at the unique NVC Night at the Planetarium. The evening was concluded with a kick-off presentation of packaging innovation contest De Gouden Noot 2018 (registration closes 1 May 2018 or when the maximum number of 40 entries is reached).
Click here for the press release about the NVC Night at the Planetarium.
Click here for the programme with all 19 AR/VR interactive showcases in packaging.
Click here for more information about packaging innovation contest De Gouden Noot.

This news item is also included in our monthly overview, the NVC Members-only Update. If you have any questions, please contact us: info@nvc.nl, +31-(0)182-512411.