NL: State Secretary will start research on food choice logo

Dutch State Secretary of the Ministry of Health Welfare and Sport Paul Blokhuis is starting research on the potential implementation of a new food choice logo. He made an announcement about the research after the Dutch consumer association (Consumentenbond) held a speech in support of the logo in the Dutch House of Representatives.
The arguments in support of the logo are based on consumer research about the food choice logo carried out by the Consumentenbond. The State Secretary is planning to use the Consumentenbond’s research. According to the consumer research, 71% of the consumers have a positive attitude towards the implementation of a new food choice logo (VMT, 19 april 2018).
Click here for the full news item (in Dutch).
Click here for information about the Consumer Research on Food Choice Logos of the Consumentenbond (in Dutch).
Click here for more information about the NVC project Fighting against food waste through better packaging.
Click here for more information about the Live Online NVC E-Course Food Packaging.

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