NL: Strong growth for home-delivery of food
The home delivery market for food in The Netherlands has doubled over the past years and a consistent strong growth is forecasted as well. The market is more than €1 billion per annum now and about 1% of the supermarket sales are home-delivered.
These results are provided in research by Food Service Institute (FSIN) and GfK. FSIN defines three main market segments in home-delivery of food: food service delivery, dinners for elderly people, and delivery of food products. About 3% of the consumers account for 55% of total online sales. The Top-10 delivery concepts are identified as well. The supermarkets are losing market share to specialised food delivery methods.
Click here for (an introduction to) the report (in Dutch).
This item is also included in our monthly overview, the NVC Members-only Update. If you have any questions, please contact us: info@nvc.nl, +31-(0)182-512411.