10 top trends of 2016: The Internet world of packaging
The world is one big shopping centre. POS is everywhere. The Internet is changing everything: design, marketing and trade structures. This also has far-reaching consequences for packaging. In an article Pro Carton looks at the 10 most important international trends.
Three current developments are driving these trends: first of all, it still takes customers much too long to key in data. New address services are turning this into a thing of the past. An addressee’s name will soon suffice for a gift to be on its way. Secondly: things announced long ago are now becoming reality – domestic appliances are becoming an interface for retail. Third: delivery will speed up considerably.
Click here for the Pro Carton article published on 29 January 2016.
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If you have any questions about this subject, please contact us: info@nvc.nl, +31-(0)182-512411. This item is also included in our monthly overview, the NVC Members-only Update.