Webshops…Bringing brands unsustainably right to your door
The e-commerce sector performs quite poorly in regards to sustainability compared to other sectors. This is reported by RankaBrand in their 2016 update on e-commerce and sustainability. None of the brands received a higher grade label this year (i.e., an improvement from a C-label to a B-label). No brand scored above C-label, and of the 20 brands, 18 received an E-label, the lowest score.
Only half of the brands have implemented a published policy to reduce or minimize carbon emissions and none of the brands have taken steps to reduce the impact of their packaging by reusing or recycling or reducing the weight of packaging materials (News Item RankaBrand, 20 April 2016).
Click here for the news item.
Click here for more information about the NVC innovation project Web Retail Packaging.
Click here for more information about the online NVC E-course Packaging for E-commerce.
If you have any questions about this subject, please contact us: info@nvc.nl, +31-(0)182-512411. This item is also included in our monthly overview, the NVC Members-only Update.