US: E-commerce market assessment and trends
A report by PMMI, the association for Packaging and Processing Technologies, published on the 13th February, 2015, examines the e-commerce market in the US. Taken perspectives were end-users, packaging and logistics experts and analysed topics were the cost and challenges involved with planning and engineering, and product inception and delivery.
According to PMMI: over packing, underestimated time and low quality materials were the largest mistakes made in E-commerce packaging, pushing trends such as omni-channel retailing, supply chain communication and synergy, return-ability and second life packaging to the foreground during holistic packaging development processes.
Click here to download an executive summary of the PMMI report (1.66 MB).
Click here to find out more about the NVC innovation project Web Retail Packaging.
If you have any questions about this subject, please contact us: info@nvc.nl, +31-(0)182-512411. This item is also included in our monthly overview, the NVC Members-only Update.