Design of packaging for children’s toys

For children’s toys, the purchasers and the users are different people; the purchasers are often the parents and the users are the children. Researchers at the Tianjin University of Science and Technology in China used questionnaires to get the preference distribution of toy packaging elements.
The results show that the preference of the children and the parents are similar to each other although there are some differences in details. The researchers propose principals to choose the packaging elements, which can help to achieve optimal design. An article about the research was published for the International Conference on Social Science, Education Management and Sports Education.
Click here for the article (1.48 MB).

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