NL: ShoppingTomorrow Consumer Research 2017

The Dutch e-commerce sector has been on the rise for quite a while and is showing impressive growth numbers. By now, nearly 90% of the Dutch people occasionally buy something online and the online buyer spent on average €757 during the first half of 2017.
At the moment, Dutch people spend 23% of their entire spendings on products and services via web shops. The consumer expects that this will increase to 35% in the next 5 years. The Dutch also predict that their online spending on food/near food and health & beauty products will significantly increase. These product categories belong to the least mature online markets of the moment (Press Release ShoppingTomorrow, 15 November 2017).
Click here for the press release (in Dutch).
Click here to download the report after filling in your details (in Dutch).
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This news item is also included in our monthly overview, the NVC Members-only Update. If you have any questions, please contact us: info@nvc.nl, +31-(0)182-512411.