GB: Pioneering project aims to recycle more flexible packaging

Axion Consulting is leading an innovative collaborative project involving high-profile global brands aimed at significantly improving the recyclability of flexible packaging and diverting more of it from landfill. The two-year REFLEX project aims to create a circular economy for flexible packaging – from confectionery wrappers to detergent pouches – by involving the whole supply chain, from polymer production and packaging manufacture to waste management and recycling.
Flexible packaging makes up nearly a third (32%) of consumer plastic packaging in the UK, however virtually all of this 556,000 tonnes produced annually ends up in landfill (News Release Axion Consulting, 11 December 2014).
Click here for the news release.

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