Front of package nutrition labels and healthier food choices

29 April 2015

As part of the FLABEL project, researchers analysed data from consumers who were presented with 3 categories of food. The study looked at the effect of overlaying a basic front of package label displaying only values for energy and the 4 key risk nutrients sugar, fat, saturated fat and salt, with 4 other systems; Guideline Daily Amounts, traffic-light colours, a hybrid version of Guideline Daily Amounts and traffic-light colours and a health logo.
In all food categories participants were able to differentiate between the healthiest, middle and least healthy varieties with all the label systems and only small differences observed between them (News Item University of Surrey, 21 April 2015).
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