EU Health Committee: no energy drink “alertness” claims

Sugary drinks and energy drinks containing caffeine should not display claims that they help increase alertness or concentration, as this would encourage high consumption of sugar among adolescents. In their resolution, MEPs point out that the European Commission itself considers that claims that caffeine helps to increase alertness and concentration should not be used for foods targeting children and adolescents. However, adolescents are the largest group of energy drink consumers. Health Committee members voted to call upon Parliament as a whole to veto the draft European Commission proposal, in a vote to take place at the July session in Strasbourg (ENVI Press release, 15 June 2016).
Click here to read the full press release.

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