First "digital beers" soon to hit store shelves

02 October 2017

Soon, consumers will be able to buy, for example, digital beer capable of providing information on the product itself and its production stages with the aid of smart codes and the sensors embedded in the product. Following collaboration between VTT and UpCode, the first Finnish consumer goods to see the introduction of sensors and functional inks in the form of additional information, product safety and entertainment will be launched by the end of this year.
Scheduled to end at the end of 2018, this project is part of the European TagItSmart project under which VTT has developed functional inks for products' changing smart codes (News Item VTT, 14 September 2017).
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