Finalist De Gouden Noot 2016 - BOW label
The BOW label is a new product. The BOW label allows the consumer to transform a standard wrap around label into a 3D BOW. An ordinary bottle turns into a beautiful gift. The BOW label is a reel fed wrap around label solution, applied on standard high speed labelling machines. It has a multi layer label structure, converted on custom made conversion equipment.
The BOW label was originally a handcrafted product . The Coca-Cola company requested Eshuis to develop an industrial produced BOW label. After 1,5 years of Research & Development, a three layer BOW label was created, which can be applied at the same speed - 40.000 bottles per hour - as standard Coke wrap-around -labels.
Registrant: Eshuis bv